E-business is redefining the property market. But what should websites achieve, and are they always necessary?Adam Tinworth finds out
You’ve got to have a website, right? This is the age of e-commerce; a company without an internet presence is going to be left behind. At least, that’s the attitude many property firms have at the moment.
Why do they need to be on the net, though, and what should a website achieve? To find out, Estates Gazette put Peter Gallagher, director of Manchester-based surveying firm Dunlop Heywood together with John Perry of website and marketing specialist Communiqu