Exemplar, Aviva Investors and Kaupthing have sold a further £110m of flats at the former Middlesex Hospital site in Fitzrovia, W1.
Over £170m of sales were completed in the first month of the scheme’s launch in May. It means 170 of the 235 flats have now exchanged, raising £280m.
UK buyers make up 35% of the flat owners; the rest are from Europe, Asia, India, Russia and the UAE.
Prices range from £650,000 to £12.5m. A 2,200 sq ft penthouse exchanged at around £3,200 per sq ft.
Fitzroy Place also comprises 250,000 sq ft of offices.
Savills and CBRE are advising.
