Redefine International’s hotel arm has won a contract to manage 22 UK hotels including five in central London.
Redefine BDL Hotel Group, of which Redefine owns 25.3%, has been appointed to manage the 6,000-bedroom portfolio on behalf of LRG Acquisition.
The deal establishes Redefine BDL as Europe’s largest manager of InterContinental Hotel Group-franchised properties, and means it has the UK’s largest independent hotel management team.
Mike Watters, chief executive of Redefine International, said: “This is a landmark addition to the Redefine BDL portfolio. The quality and prestige of the properties are of a very high level, as is the calibre of the workforce that will be integrated into the team.”
