British Land has launched Storey, a new brand providing flexible workspace for growing businesses and larger organisations seeking additional space on flexible terms.
Storey provides offices for companies employing between 20 and 70 people which have outgrown co-working space. Storey also suits existing or larger office customers seeking project or shorter term space on top of their core requirements.
Storey will operate within British Land’s existing London assets, predominantly at its Broadgate, Paddington Central and Regent’s Place campuses.
Storey customers will be able to access facilities traditionally reserved for larger organisations and automatically benefit from the broader campus environment where a focus on wellbeing also supports growth and productivity.
Supported by British Land’s property management arm, Broadgate Estates, it will ensure a seamless and reliable service. Space can be fully tailored to customers’ needs, with leases adaptable to their individual circumstances.
British Land chief executive Chris Grigg said: “British Land concentrates on three core principles: understanding our customers so we can respond to their needs; creating great environments both within our buildings and their broader environments; and using our scale, expertise and long-term outlook to deliver value across our portfolio.
“Not only does the combination of these differentiate us, it also led us to develop Storey for a different customer base. By understanding the needs of ambitious SMEs and project teams, providing the right space for them and removing the hassle of running an office, it allows them to focus on their own businesses.
“We have the benefit of owning the buildings in which Storey will operate, giving us much greater control of the service and experience customers receive, such as the quality of the technology and continuity of the WiFi, one of the top frustrations identified in our research.”
Leases will be all-inclusive, covering rent, business rates and service charges, secure, fully backed-up WiFi, reception service, cleaning and maintenance and office furniture. Storey will offer shared facilities including showers, bike racks, shared kitchen areas and meeting and collaboration space.
80,000 sq ft of flexible workspace is already being fitted out. An additional 80,000 sq ft of space has been earmarked for a further wave of Storey openings during the rest of the year.
The initial Storey locations will be at 18-20 Appold Studios and 2 Finsbury Avenue, both EC2, and at International House, Ealing Broadway, W5.
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