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Here East scheme signs latest addition

A developer of football management games is to become the latest tenant at Delancey’s Here East scheme in East London.

Sports Interactive, the developer of the Football Manager series, will move its 100-strong workforce from its current Old Street base.

The company, which is wholly-owned by the Japanese video game giant SEGA, will take 13,415 sq ft in Here East’s Broadcast Centre, on the Queen Elizabeth Olympic Park.

Here East is a 1.2 million sq ft campus for established businesses, start-ups and creatives to collaborate on new ideas and deliver the products and services of the future. 

Sports Interactive joins the Here East community with plans to partner with existing tenants including BT Sport and Plexal.

Mayor of London Sadiq Khan said: “Being based alongside other successful businesses and start-ups at Here East is a real open goal, presenting opportunities for collaboration on new ideas and products to grow quickly and contribute to London’s economy.”   

Miles Jacobson, studio director at Sports Interactive, said: “We love the fact that Here East is right in the sweet spot where sport and technology meet. We’ve already collaborated with BT Sport on a video project and we’re very much looking forward to similar collaborations with more of our new neighbours when we move to the complex in spring 2018. We’re confident that our move to Here East will help us to shift our operations to the next level. The fact that we’re helping with the regeneration of the area, maintaining the Olympic legacy and giving our team a better chance to afford to live near the office are all added bonuses.”

To send feedback, e-mail nick.johnstone@egi.co.uk or tweet @n_johnstone or @estatesgazette

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