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Sainsbury’s to detail price cuts to secure Asda deal

J Sainsbury and Asda will provide a more specific commitment to cut prices as part of their response to the Competition and Markets Authority’s provisional verdict on their planned £7bn merger, according to people briefed on the process.

They also said the supermarkets would recalculate a key indicator of consumer harm using what they consider to be more realistic criteria, and submit a counterproposal for store disposals.

Analysts had previously estimated between 100 and 150 stores would need to be sold.

Click here for the full FT article (£)

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