Aldi and Lidl reach record market share as shoppers continue to look for low prices

Discount chains Aldi and Lidl boosted their market share to new record highs of 7.3% and 5.3% respectively in the last quarter, new figures show. Sainsbury’s and Asda both lost ground to the German challengers as competition in the grocery sector remains fierce. Sales rose 2.5% across the sector in the last quarter despite the travel chaos caused by the Beast from the East keeping some shoppers at home. Click here for the full Independent article