Amazon will open a new style of bricks-and-mortar shop in the US today that sells top-rated products from its online shopping sites.
The shop, the first of its kind for Amazon, will sell consumer electronics, kitchenware, toys, books and products that have an average customer rating of at least four stars out of five, are top sellers or are new and popular.
The opening of the shop, Amazon 4-star, shows that the $963bn ecommerce and cloud computing company wants to push even deeper into bricks-and-mortar retailing. Amazon has opened about 12 physical bookstores and this year began selling groceries at high-tech Amazon Go convenience stores in Seattle. Amazon also owns 487 Whole Foods stores, having bought the upmarket organic grocer last year for $13.7bn.