GVA has been tasked with seeking a new occupier for the iconic hotel at the mixed-use Fort Dunlop building in Birmingham.
Current occupier Travelodge announced in August that it wanted to sell 49 sites to other operators as part of the chain’s proposed company voluntary arrangement (CVA), after debts forced it into financial difficulties.
The six year-old, 100-bed hotel is housed in a blue-clad 10-storey extension to the original building, located just off the M6. Formerly a tyre factory, Fort Dunlop was acquired by owner and developer Urban Splash in 1999. Following an extensive redevelopment, the building was converted to provide 300,000 sq ft of grade A office space and 45,000 sq ft of retail.
Ben Brown, principal surveyor at GVA’s hotels and leisure team, said: “Fort Dunlop is one of Birmingham’s most prestigious and widely recognised buildings and this opportunity offers the potential for huge exposure. While Urban Splash is primarily looking to re-let the hotel to a new operator, it is also willing to consider management contract proposals.”
lisa.pilkington@estatesgazette.com