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Greystar JV pulls Croydon BTR tower from market

Greystar and Henderson Park’s joint venture has pulled its Ten Degrees tower in Croydon, south London, off the market.

The duo had put the 456-home scheme up for sale, alongside Equipment Works in Walthamstow, E17, for offers of more than £325m for the pair in March 2024. 

The JV had appointed Savills to find buyers for the schemes, following which Equipment Works was acquired by Ridgeback for £126m in February 2025.

Ten Degrees was built by Tide Construction. It comprises two towers of 38 storeys and 44 storeys. It includes roof gardens, a podium-level sun lounge, viewing galleries, gyms, residents’ lounge, and private dining and event rooms.

Its homes are sold for rent on a variety of different tenures, including affordable housing, London living rent, rental discounts and open-market rates. Greystar manages the flats with an on-site team.

The JV’s platform was part of an exodus of stabilised BTR assets being acquired. Among other deals, Quadreal and Realstar bought Allegro in Birmingham for around £115m, while KKR purchased The Slate Yard in Salford for more than £100m.

These deals helped stabilised assets account for 48% of multi-family investment in Q1, according to data from Lambert Smith Hampton. Q1 stabilised BTR investment is up from 27% in 2024 and significantly above the previous five-year average of 15%.

LSH said the rise in stabilised transactions signals a maturing market, as more owners reach the exit points of their investment strategies. 

Image © Billy Bolton/Greystar

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