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Ground Y designer sets up store on Conduit Street

Japanese fashion designer Yohji Yamamoto has taken a new London flagship store at 52 Conduit Street, W1.

Knight Frank, which acted for the property owner, a Hong Kong-based private investor, secured the 10-year lease for the 3,500 sq ft shop, on the corner of Saville Row and Conduit Street. The store is close to those occupied by MCM, Vivienne Westwood, Hauser & Wirth and John Varvatos.

Yohji Yamamoto, which is well-known for its genderless and unisex brand Ground Y, will be paying a rent of £420 Zone A for the space.

Josh Braid, partner and co-head of central London retail at Knight Frank, said: “The letting underlines the resurgence of London’s prime retail streets, with increased competition from global brands looking for space to showcase their designs in the West End.”

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Image © Archivio Mezzanotti/Shutterstock

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