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Peabody picks up affordable homes at Television Centre redevelopment

Peabody is buying 142 new affordable homes at the redeveloped Television Centre complex in White City, W12, the BBC’s former west London headquarters.

The housing association has exchanged contracts with Stanhope, Mitsui Fudosan and AIMCo, which are redeveloping the site as a joint venture.

The homes will be across two buildings as part of the £500m second phase of the mammoth 14-acre redevelopment around the former broadcasting centre, which will eventually include around 950 homes in total.

Designed by Maccreanor Lavington Architects, the new buildings will replace the existing former BBC multi-storey car park on Wood Lane, opposite the Westfield London shopping centre. The new buildings will provide 105 homes at affordable or living rent and 37 homes for shared ownership.

Stanhope, which is the jv’s development manager, plans to demolish the existing car park this year, with construction starting on the buildings in 2022. Peabody will manage the homes when they are completed, which is scheduled for 2024.

The now-completed £1bn first phase of the development comprises 432 homes, the vast majority of which are now sold, and a 270,000 sq ft office building.

The second phase will consist of around 500 homes, including the 142 affordable ones picked up by Peabody, as well as a 100,000 sq ft office building.

Jonathan Trout, property and commercial director at Stanhope, said the jv was “looking forward to delivering much-needed affordable homes for residents in Hammersmith & Fulham”.

He added: “Peabody shares our long-term commitment for the area, and we look forward to bringing forward the next phase of the project in due course.”

Simon Barry, regional development director at Peabody, added: “This represents a fantastic opportunity to deliver high-quality affordable homes in an excellent location.

“We have been closely involved through the early stages of design and look forward to working alongside the jv to help create a great place to live within a thriving community in west London”.

WATCH: See what BBC Television Centre looks like now

Photo courtesy of Jefferson Communications

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