Primark has announced plans to improve its sustainability credentials by training 160,000 cotton farmers in India, Pakistan and China in environmentally friendly farming methods by 2022.
The target is part of the retailer’s sustainable cotton programme, launched in 2013, with the aim to use 100% sustainable cotton in all its product categories.
The sustainable cotton is currently being used in women’s pyjamas, a range of denim, towels and bedding, and will be rolled out to menswear and T-shirts next.
