Plans for a £1bn mixed-use development bringing together tech, events and exhibition space, residential and retail and leisure has been given the go-ahead by Hounslow Council.
The Fourth Mile scheme in Chiswick, being brought forward by Reef Group and BlackRock Real Assets, on the site of the former US-owned Hudson car factory, narrowly got the nod after a number of revisions to the scheme.
It will now be referred to the Greater London Authority for final approval.
The Benoy-designed scheme, set on a four-acre site bounded by the A4 Great West Road, the M4 and the North Circular, promises to deliver the world’s first integrated technology showcase, a dedicated events and exhibition space for car brands to demonstrate future innovation and advances in technology, including electric and autonomous vehicles, plus 234 flats, a 197-bedroom hotel, a new public square and retail and leisure space.
The new homes will be a mix of studios and one-, two- and three-bedroom flats, including a 40% affordable housing contribution, of which 65% will be family-sized units. The affordable apartments will be set at London Living Rent levels.
Stewart Deering, chief executive of Reef Group, said: “Fourth Mile is a pioneering new scheme that will see essential new homes side by side with companies that are leading the way in automotive technology and innovation.
“The scheme is set to become a vibrant mixed-use development underpinned by principles of sustainability. We have worked closely with the London Borough of Hounslow to get to this stage, and look forward to continuing to work with them and the local community through delivery.”
Original proposals for the scheme had to be altered, with the height of the tallest building of the development reduced from 17 to 16 storeys after Hounslow Council, the GLA and Transport for London raised concerns over height, massing and public transport.
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