Rezidor Hotel Group is set to unveil its Route 2015 strategy in a bid to increase margins by 6 to 8% over the next four years.
The company will today announce a series of measures that it hopes will grow its fee-based hotel portfolio and help it to work more closely with brand owner Carlson.
Group chief executive Kurt Ritter said: “Our main focus is on improving profitability. In the current macroeconomic situation, we have to focus on what we can control ourselves, and I feel confident we will be able to improve our underlying margins over the next few years while continuing to pursue our asset-light growth strategy.”
joanna.bourke@estatesgazette.com
