Troia UK, operating as The Ivy, is to open a new restaurant at 67-71 Temple Row in Birmingham.
The restaurant group has agreed a 25-year lease on the former Austin Reed unit and the adjacent store, currently occupied by Louis Vuitton.
Fit-out of the 7,000 sq ft unit is expected to start in early December for an opening in early 2018.
The original Ivy in London’s Covent Garden marked its 100th anniversary this year. It is expanding in the UK regions under its Ivy Collection brand.
Retail and leisure associate director Stelios Demetriou at CBRE’s Birmingham office let the premises on behalf of landlord Epic.
The Ivy was advised by Teague & Capital.
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