Fashion designer Tom Ford is opening his first London HQ in Victoria.
The Texan style guru’s eponymous label has taken 9,000 sq ft on the second floor of 7 Howick Place, SW1.
Tom Ford will pay Italian landlord Estate4 a rent of around £45 per sq ft.
The deal leaves 7,000 sq ft vacant in the building.
Rival retailer Gucci, where Ford was once creative director, had also been eyeing the space.
Pilcher Hershman advised Estate4; Tom Ford was unrepresented; Ashwell Rogers is acting for Gucci.